Aton & Nexus Informatica join forces to accelerate market digital revolution
Aton SpA, company providing software solutions and services for multichannel sales, announces the acquisition of Nexus Informatica srl, ICT company from Novara, specialized in mobile solutions for sales networks.
This operation is consistent with Aton Group’s internal and external growth, with a view to expanding the offer dedicated to enterprises by integrating new solutions and blending the experience and competence of the two companies, expert in their field and featuring over 190 Italian professionals.
“We are competitors, but have known and respected each other for twenty years – states Giorgio De Nardi, Aton Founder&CEO -. The opportunity that Nexus partners, Stefano Crosio and Piero Pescangegno, have opened up for us is substantial for the future of our group. NXI Sales, Nexus sales force automation product, is ideal to complete Aton’s offer range as it makes us more competitive, above all where iPad is mandatory, towards sales networks with multifirm Sales reps, in the case of BYOD, in SME’s, where it is necessary to have a product which is ready and easy to adopt and install. At the same time – continues De Nardi – Nexus Informatica will find in Aton Group the possibility of accelerating and strengthening its growth, thanks to the important economies of scale and experience that will arise.”
The strong points of NXI Sales, out-and-out departmental software for sales, are independence from operative system (Android, Apple, Windows) and from the device in use (Smartphone, Tablet, PC) as well as its rapidity in action thanks to the easy integration with the main ERP systems and the numerous connectors already in existence.
NXI incorporates the typical HQ commercial backoffice functions: extension of data, price lists, price and ERP promotions/canvas, order collection via web and a rich statistical and business intelligence section.
“For over twenty years we have been working on mobile solutions for sales networks and NXI Sales is the fruit of this experience – states Stefano Crosio, Nexus Informatica partner -. We have had occasion to collaborate with Aton in a few successful projects, and to understand that our offer was complementary and there was value affinity between the two realities. I believe our competitive advantage relies on our people, their competence, experience and capacity. Together we will become a great team, close to enterprises in sales digitalization processes with specific and scalable solutions for every company typology and dimension.”
The integration of Neus Informatica will allow Aton Group to better compete in national and international scenarios, aiming at enhancing Italian IT competence to create a reference reality in the various vertical markets involved.